AI in Commerce
Finding where AI adds real value — for customers, content and teams — and bringing it into daily operations.
E-Commerce × AI
Daniel
Kalla
10+ years planning and scaling online commerce — now bringing AI into shops, products and teams. Where business meets IT, and commerce meets AI.
Commerce, meet AI.
E-Commerce Strategy
Planning, rollout and scaling of online shops, built on 10+ years of experience.
Product Ownership
Agile leadership for complex digital projects — certified Product Owner.
Shopware & Platforms
Shopware 6, platform design and interfaces — the bridge between business and development.
About me
I build and scale online shops — from the first concept to the last interface. More than ten years of e-commerce, hands-on.
With a background in business informatics, I translate between business and development. Today I combine that commerce know-how with AI: finding where it creates real value for customers and teams, and making it work in everyday operations.
- 10+
- years in e-commerce
- M.Sc.
- Business Informatics
- Business × IT
- bridging both sides